"[...] Bourbon superfan David Jennings tells us how Wild Turkey flew into this flock, dominated the biker bar persona and stood on the shoulders of the great Jimmy Russell. If you’re a bourbon fan, you must learn the true story of Wild Turkey and not the one created in a marketing spin room."
"Wild Turkey and its iconic master distiller, Jimmy Russell, have flown under the hype radar. But not for true bourbon enthusiasts. And certainly not for new author David Jennings, who weaves together history with legend, transition with tradition, and family with globality into an unexpected love story."
"Few products are as quintessentially American as bourbon, and few brands are as classic as Wild Turkey. David Jennings has captured everything that’s special about this legacy in a book that’s as much fun as it is informative."